I was on a Fortune 250 company’s website recently and clicked over to its careers page. A career talent-acquisition professional, I’m always curious to see what the company’s career page looks like and how it compares with the rest of the site. When it loaded, I was presented with multiple pictures depicting a “typical” workday at the company. The smiling faces in those pictures were as diverse as an ad for United Colors of Benetton. The visuals were paired nicely with plenty of well-written copy about the various employee resource groups and other inclusion efforts. It all looked and felt very good.
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