Mona Tawakali is the Chief Strategy Officer at Talivity, the strategic consulting arm of Recruitics. With over 15 years of experience advising Fortune 1000 companies, Mona helps organizations navigate the evolving intersection of AI, employer brand, and labor market dynamics to build stronger, more resilient talent strategies.
A recognized industry leader, Mona has been instrumental in transforming how employers use insights to attract, engage, and retain talent. Previously, she was an owner-partner at KRT Marketing, which was acquired by Recruitics in 2019. While at KRT, she founded the award-winning PPC Portfolio Manager™, one of the first programmatic recruitment advertising solutions, and continues to pioneer innovations that connect market intelligence with strategic execution.
At Talivity, Mona leads initiatives spanning employer brand strategy, AI process consulting in talent acquisition and labor market forecasting, helping organizations translate complex signals into competitive advantage. She also spearheads the Talent Market Index, a widely followed monthly report tracking the real cost of attracting talent across key industries.
Mona served on LinkedIn’s Innovation Council and currently sits on the TATech Board of Directors. She is also an early member of Women in TAtech, a community dedicated to elevating women leaders in HR technology. Her work and commentary have been featured in Forbes, USA Today, and ERE, among other leading industry publications.
