Beyond the app store: Why mobile games need a multi-platform strategy
Tilting Point will spend as much as $60 million on user acquisition for Match 3D, a promising puzzle game from Turkish developer Loop Games.
Tilting Point is a free-to-play game publisher and provider of user acquisition services. It works with smaller developers, taking their hit games and making them more successful by spending money on advertising for the games.
The deal comes just a month after Tilting Point said it would do a similar deal spending $10 million on user acquisition for South Korean developer Storytaco’s Dangerous Fellows, and that was also after Tilting Point said it would invest $40 million to fund user acquisition for South Korean game publisher JoyCity to