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Curated Intel from the Talent Tech Industry
November 25-December 1, 2024:
• Terminating cybersecurity threats: Twine raises $12M in funding to deploy AI cyber workers;
• Searching for an end to monopoly: US regulators seek to break up Google, forcing Chrome sale;
• Distinguishing creativity from execution: If you can’t tell the difference, there is no difference;
• Adopting AI is tale of two cities: ADP survey finds employers hot for AI, workers not so much;
• Poaching for profit: China is bombarding tech talent with job offers. The West is freaking out.
PLUS
• The TAtech Leadership Summit on Recruitment Marketing, February 26-27, 2025 in Tampa, Florida. For senior execs at enterprise employers and TA solution providers.
• TAtech North America & The World Job Board Forum, June 3-5, 2025 in Oceanside just north of San Diego, California. For job board and talent technology company CEOs, senior execs and rising stars.
• TAtech Europe & The EMEA Job Board Forum, November 11-12, 2025 in London, England. For job board and talent technology company CEOs, senior execs and rising stars.
Seating is limited at all events, so register today!
Twine launches with $12M in Seed funding to deploy AI cyber workers
Cybersecurity startup Twine, founded by former executives from Claroty, has raised $12 million in a Seed funding round co-led by Ten Eleven Ventures and Dell Technologies Capital. In recent years, the cybersecurity sector has grown significantly to combat the increase in threats and attacks, driven by the adoption of cloud technologies, remote work, and AI tools. However, the industry is facing a severe talent deficit, with the World Economic Forum citing a shortage of nearly 4 million cybersecurity professionals. This shortage heightens organizational exposure and forces CISOs to focus on firefighting instead of taking a proactive approach to risk management. Twine’s platform equips cybersecurity teams with digital employees who work alongside cyber teams to complete their security objectives. Twine’s Alex, the first-of-many digital cybersecurity employees, is trained to understand and take care of identity management tasks from start to finish, and help organizations maximize their performance.
US regulators seek to break up Google, forcing Chrome sale as part of monopoly punishment
U.S. regulators want a federal judge to break up Google to prevent the company from continuing to squash competition through its dominant search engine after a court found it had maintained an abusive monopoly over the past decade. The proposed breakup floated in a 23-page document filed late Wednesday by the U.S. Department of Justice calls for sweeping punishments that would include a sale of Google’s industry-leading Chrome web browser and impose restrictions to prevent Android from favoring its own search engine.
If You Can’t Tell the Difference, There Is No Difference
The debate over AI and its role in creative industries often centers on one question: Can AI ever be as creative as humans? While it’s tempting to philosophize about inspiration and ingenuity, this line of inquiry misses a crucial point for anyone tasked with making practical decisions about content creation: If the audience can’t tell the difference between AI-generated and human-generated content—or if they don’t care—then, for all practical purposes, there is no difference. In advertising and marketing, content isn’t created to hang in a museum or win a Pulitzer. It’s created to achieve specific goals: attract attention, sell products, or raise awareness. This distinction—between production content and inspired content—is where much of the confusion begins.
AI will factor heavily in talent trends for 2025, ADP finds
ADP said that while most workers it surveyed earlier this year believed AI would affect their jobs over the next two to three years, employers are concerned about laws targeting their own use of AI, particularly in hiring. Jason Albert, the company’s global chief privacy officer, said in the release that ADP expects to see more such laws. The report’s highlights may not come as a surprise to those following HR technology trends over the last year. Big names in the space have increasingly integrated AI into their workforce products, one of the latest being LinkedIn’s debut of an AI-powered hiring assistant that can source candidates and ask screening questions. Large employers have been especially active in introducing automated recruiting practices of late. But there are some signs that the AI boom has slowed somewhat, particularly among workers. A Slack report published last week found that AI adoption rates among workers did grow over the previous three months but at a significantly lower rate compared to 2023. That may be in part due to worker confusion about when and how to use the tech during their day-to-day duties, Slack said.
China is bombarding tech talent with job offers. The West is freaking out.
Executives at Zeiss SMT, which makes indispensable components to build the world’s most powerful semiconductors, got some troubling news last fall. Headhunters from Huawei Technologies, the Chinese tech firm, were trying to poach its employees. Staff with access to sensitive Zeiss know-how received LinkedIn messages, emails and calls from Huawei representatives, offering them up to three times their salaries to join the Chinese company, according to people with knowledge of the situation. The push triggered an investigation by German intelligence officials, who feared it could provide a back door for Huawei to access some of the world’s most sophisticated intellectual property. The investigation remains open, people familiar with the matter say. It was the latest sign that talent-poaching has become a crucial front in the battle between China and the West for tech supremacy.
One-of-a-Kind Conferences for TA Solutions Business Success
• The TAtech Leadership Summit on Recruitment Marketing, February 26-27, 2025 in Tampa, Florida. For senior execs at enterprise employers and TA solution providers.
• TAtech North America & The World Job Board Forum, June 3-5, 2025 in Oceanside just north of San Diego, California. For job board and talent technology company CEOs, senior execs and rising stars.
• TAtech Europe & The EMEA Job Board Forum, November 11-12, 2025 in London, England. For job board and talent technology company CEOs, senior execs and rising stars.
Seating is limited at all events, so register today!
