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Curated Intel from the Talent Tech Industry
September 30-October 6, 2024:
• Making stupid the norm: Almost half of recruiters and lots of bosses think 57 is too old for a job;
• Taking care of number 1: Careerminds acquires Progression to add to AI-driven career solution;
• Targeting the individual: Singulate bags $2.3M pre-seed funding to personalize marcom at scale;
• Godfathering artificial intelligence: The Nobel Prize in Physics 2024 to Hopfield and Hinton;
• Fighting it out in court: Indeed lawsuit claims ZipRecruiter poached customers, spread misinfo.
PLUS
• The TAtech Leadership Summit on Recruitment Marketing, February 26-27, 2025 in Tampa, Florida. For senior execs at enterprise employers and TA solution providers.
• TAtech North America & The World Job Board Forum, June 3-5, 2025 in Oceanside just north of San Diego, California. For job board and talent technology company CEOs, senior execs and rising stars.
Seating is limited at both events, so register today!
Almost half of recruiters think 57 is too old for a job
When Madonna was 57 she released a new album that topped the American Billboard charts, and embarked on an 82-show world tour that grossed £130 million. However, if the Queen of Pop had been applying for a job in Britain, she might have been considered too old. Research has found that nearly half of recruiters think applicants become too old to be considered for a job at just 57 years of age. The study, based on a survey of 750 human resources (HR) departments and 4,000 workers, reveals that millions of older people risk being overlooked for jobs because of “entrenched” ageism in recruitment, despite companies facing a significant shortage of skilled workers. It found that two in five recruiters had been put under pressure by their bosses to hire younger candidates while nearly two thirds of HR professionals admitted making assumptions about a candidate based on their age.
Careerminds Acquires Progression To Enhance AI-Driven Career Development Solutions
Careerminds, a leading provider of global outplacement and career development solutions, announced today the acquisition of Progression, a London-based SaaS software company. Founded in 2019, Progression has developed an advanced AI platform that enables organizations to establish career frameworks and job architectures. This innovative solution empowers employees to enhance their skill sets, supporting both upskilling and reskilling efforts to help them realize their full career potential.
Singulate lands $2.3M pre-seed funding to revolutionize marketing communications
Singulate is the first generative AI personalization marketing platform – a mouthful way to say it’s the easiest way to segment and meaningfully personalize marketing emails – it lets marketers speak to the individual at scale for engagement. Singulate is designed not so much for persuasion for cold outreach, but for RELEVANCE for building longterm trust with customers. We’re introducing “generative personalization,” the deepest, most controlled personalization yet. Internally, we refer to this as “singulation” — where the name comes from: to singulate means to “break off into one.” Singulated emails perform better than blast emails because they’re written specifically to the individual’s use case.
The Nobel Prize in Physics 2024
Many people have experienced how computers can translate between languages, interpret images and even conduct reasonable conversations. What is perhaps less well known is that this type of technology has long been important for research, including the sorting and analysis of vast amounts of data. The development of machine learning has exploded over the past fifteen to twenty years and utilises a structure called an artificial neural network. Nowadays, when we talk about artificial intelligence, this is often the type of technology we mean. Although computers cannot think, machines can now mimic functions such as memory and learning. This year’s laureates in physics have helped make this possible. Using fundamental concepts and methods from physics, they have developed technologies that use structures in networks to process information. [They are John Hopfield and Geoffrey Hinton.]
Indeed lawsuit claims ZipRecruiter poached customers, spread misinformation
Indeed filed a lawsuit yesterday against competitor ZipRecruiter, alleging the company used an advertising and marketing campaign to “poach” Indeed’s employer customers by making misleading or false statements about a change to Indeed’s hosted job postings policy (Indeed, Inc. v. ZipRecruiter, Inc.). According to Indeed, the company decided in mid-2024 to change its policy regarding free (“hosted”) job postings, effective Oct. 1. The change restricted double-posting of free jobs, meaning employers would no longer be able to have free posts both be indexed as free job posts — which can occur automatically through an employer’s applicant system or a data feed — and posted directly on Indeed for free. This change was meant to “avoid duplicate posts that confuse Indeed’s job seekers,” the company said. Following this change, Indeed alleged ZipRecruiter emailed Indeed’s employer customers to inform them Indeed would be ending its free job posts and that all job posts would require a daily budget of at least $5 per post, among other claims.
For TA Solutions Business Success
• The TAtech Leadership Summit on Recruitment Marketing, February 26-27, 2025 in Tampa, Florida. For senior execs at enterprise employers and TA solution providers.
• TAtech North America & The World Job Board Forum, June 3-5, 2025 in Oceanside just north of San Diego, California. For job board and talent technology company CEOs, senior execs and rising stars.
Seating is limited at both events, so register today!
